
Online Masterclass
Online Masterclass
Our masterclass walks you through using AI to support your in-store sales team and boost conversions.
Here’s what you can expect:
An exploration of how your in-store sales teams can deliver expert knowledge with a smart AI tool
A live, tangible demonstration of an AI application in physical stores
A deep-dive into the ways leading retailers are using AI to empower (not replace) their sales teams

PJ Utsi
As a digital commerce enthusiast with a creative heart and a technological mind, PJ has been at the forefront of multi-brand strategy, AI and retail transformation for years. He has witnessed how AI can revolutionize the shopping experiences, and has shared his insights as an action-oriented strategist and tech evangelist with a wide audience. He believes magic happens when you combine cutting-edge AI with genuine human connection.

Firuzé French
With 16 years of agency experience in digital communications, Firuzé truly understands the latest developments in the digital ecosystem and customer experience that directly and indirectly impact the future of brands. Her extensive background has given her unique insights into how digital innovation translates to real-world retail environments. She’s particularly passionate about AI’s role in creating seamless customer journeys that span both online and in-store touchpoints.

In a competitive market where it’s hard to deliver fast and accurate in-store support, companies struggle to deliver great customer experiences. Shoppers get frustrated and leave without buying anything. That means fewer sales and lost money.
Have you experienced the same thing in your stores?
Here’s where AI can really make the difference. It was the solution for a Nordic retail giant. Perhaps it could be the solution for your business, too.

PJ Utsi, Co-Founder & Chief Creative Officer at Vaimo
PJ Utsi is co-founder and responsible for driving the company’s commercial strategy and growth.