Digital Trends Report 2025 OG Image

Digital Trends Report 2025

Digital Trends Report 2025

Our report is a collaboration by Vaimo, and our partners Contentful, Akeneo, and Bluestone PIM.

  • Discover the key trends shaping retail, AI, and customer experiences for 2025

  • Access actionable insights from industry experts in digital commerce

  • Unlock an exclusive GPT assistant that delivers instant chapter summaries

Physical + digital retail

Explore hybrid shopping trends, where 93% of shoppers mix online and offline experiences

Sustainability first

Learn about the impact of Corporate Sustainability Reporting Directive (CSRD)and Digital Product Passports (DPP)

Implementing AI

How to apply AI in practical ways, such as automating PIM and ensure consistency across platforms

Customer experience

How to harmonize cross-channel experiences with AI-driven personalization

Future-ready skills

How to address challenges like siloed communication, supply chain transparency, and managing “shadow AI” adoption by employees

Outlook for 2025

Interplay of technology, sustainability, and human connection as a driver for success

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Henrik Feld-Jakobsen, Chief Strategy Officer at Vaimo

Leave us a message and we’ll get back to you as soon as possible.

Henrik Feld-Jakobsen is Chief Strategy Officer at Vaimo

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