


Caroline Norin

Johanna Friman

Niclas Cullberg
With over 15 years of experience leading digital transformation across retail, manufacturing, travel, and B2B industries, Niclas bridges the gap between marketing strategy and technical execution. He has delivered large-scale initiatives involving Adobe Experience Cloud, Microsoft Dynamics 365, CDPs, PIM/CMS platforms, and composable commerce solutions. At Vaimo, Niclas advises global brands on Direct-to-Consumer strategy, omnichannel experience design, and data-driven marketing activation.





In a city renowned for its digital innovation and rich maritime heritage, the Vaimo Gothenburg office symbolizes the perfect synergy between state-of-the-art technology and dynamic cultural vibrancy. Our team in Gothenburg collaborates closely with both local and international businesses to accelerate their online success, leveraging the latest industry trends and tools.
Are you ready to take your ecommerce journey to the next level? At Vaimo Sweden, we're passionate about helping businesses succeed online. Whether you have a question, need advice, or are looking for a strategic partner, we're here for you.
Our team of experts is eager to connect and discuss how we can support your goals. Don't hesitate – reach out to us today and let's create something amazing together!